In sales, every conversation matters.

From the initial cold call to the final deal closing, countless conversations happen, each containing valuable insights for both managers and reps like competitor threats, common objections, factors that led to deal closing, and more. 

But here's the challenge –how can sales teams constantly identify these insights and replicate the winning moments across thousands of these conversations?

Well, this is exactly what conversation intelligence platforms like Gong offer. Such solutions turn mountains of call data into actionable intelligence that drives revenue growth.

Gong has been a go-to solution in this space, helping teams boost their sales and bottom lines. However, many businesses are beginning to look beyond Gong to fulfill their needs.

In this article, we help you explore why Gong may not be the right choice for your team. We will also be breaking down the key features, pricing, and potential pros and cons of the top seven Gong alternatives. 

Why are users moving away from Gong?

Here are some of the reasons why users are looking for Gong alternatives. 

Expensive

Many users find Gong the most expensive option on the market. While it offers extensive features beyond core use cases like recording calls and coaching, it requires significant effort to fully utilize all the features and achieve a good return on investment. 

Lags in data sync

Some users experience delays in data syncing between Gong and other platforms like Salesforce. This can result in outdated information and inefficiencies in workflow management.

Inconsistent recordings and transcripts

Users have reported that transcripts are sometimes inaccurate and recordings may also lack clarity, making it difficult to get proper context, offer feedback, or share best call practices. 

Clunky and overwhelming UI

The user interface has been described as clunky, buggy, and overwhelming. Basic tasks require too many clicks. Current users desire a simpler and easy-to-navigate interface. 

These reasons can be real deal-breakers and disrupt your workflows. Here are some more efficient and reliable alternatives. 

A quick comparison of top Gong alternatives 

 Explore the below comparison table to skim through how top Gong alternatives stack up.

7 Gong alternatives worth the shot in 2024

Here’s a deeper dive into the specificity of each alternative including its features, pros, and cons.

1.Happysales 

Happysales is one of the best Gong alternatives that adds Generative AI to the existing sales workflows. It redefines the way sales teams prospect, engage, and train. 

With Happysales, you can deploy an AI workforce that does all the hard work for your reps like conducting research and generating deeply contextualized content for personalized prospect outreach. The platform provides real-time summaries and pitch points significantly reducing research time and improving engagement.

Beyond prospecting and engagement, Happysales enhances the training and readiness of sales teams. The AI Coach reduces ramp time by allowing sellers to practice their pitch and handle objections in realistic scenarios. The comprehensive analytics offered by Happysales give an inside view into team performance and areas for improvement.

Features

• Automated yet personalized message generation  
• 100+ instant prospect intelligence triggers
• AI-powered role plays for rep coaching 
• Autonomous prospect list-building 
• AI coach and scripts for guidance during role-plays
• Auto-generated icebreakers and pitch

Pros

• AI-based coach and role plays for reps 
• Icebreakers for effective first contact 

Cons 

• Lack of forecasting features like deal likelihood scores 
• Basic analytics compared to other tools 

5 out of 5 ⭐ rating on G2

Pricing 

Contact the Happysales team to know more about the pricing. You can also get started for free. 

Why choose Happysales over Gong

Both Happysales and Gong bring different features to the table, here’s an overview.

2.Dialpad 

Next up is Dialpad, a customer intelligence platform that helps your team work more efficiently through its AI-powered capabilities.

It simplifies coaching with AI-agent assist that surfaces answers to their questions, automated AI Playbooks, and real-time Assist cards to offer recommendations. 

Dialpad streamlines communication as sales reps can call, message, meet, and transfer calls using a single AI-powered app. The platform’s AI also automates post-call manual work and sentiment, intent analysis, and other advanced analytics enhancing quality assurance. 

‍Features

• Voice, video, and conference calls 
• Real-time screen pop-ups for agents’ assistance 
• Automated call summaries for easy context 
• AI playbooks and scorecards
• Real-time call transcripts
• Live call sentiment analysis to gauge customer satisfaction 

‍Pros

• Responsive and helpful customer support 
• Transcript sharing via links

‍Cons 

• The mobile app has glitches 
• You can have trouble connecting to calls

‍4.5 out of 5 ⭐ on G2‍Pricing You can get the Standard plan at $15/month and the Pro plan at $25/month, billed annually. 

3.Observe.AI

Observe.AI is a gen AI-backed conversation intelligence platform empowering sales managers to track KPIs and understand trends across all interactions and sellers. It offers real-time guidance and coaching to ensure consistency in how sellers execute calls, handle objections, and create upsell opportunities. 

Moreover, it can capture accurate call outcomes, automate mundane tasks like note-taking, and enable immediate support from managers during tough calls. Using Observe which combines AI-based insights with evaluation data, you can identify the factors that contribute to successful sales interactions, common customer queries, and missed opportunities. 

‍Features

• Real-time AI alerts and prompts for agents 
• Speech analysis cues like tone, speech rate, speaker volume, silence, and overtalk
• Coaching, QA, operations and sales dashboard 
• Real-time script adherence checks
• AI-powered responses extracted from knowledge bases, FAQs, and more

‍Pros

• User-friendly interface 
• Giving feedback to agents is convenient

‍Cons 

• AI features can do with some improvement 
• Quality assurance is not always accurate 

‍4.6 out of 5 ⭐ on G2‍Pricing You need to fill out a form on their website to know the pricing. 

4.Convin.ai 

Convin, a robust call center software offers features to turn every conversation into a potential revenue opportunity. 

With its AI-driven guidance, agents receive real-time support during calls, helping them handle complex queries effortlessly and avoid information overload. The platform provides comprehensive audits of all sales conversations, offering feedback unique to each rep.

By analyzing successful sales techniques, Convin helps replicate top-performing interactions, driving more closed deals. Plus, its automated peer-to-peer coaching improves the call handling quality, saves managers time, and reduces escalations.

‍Features

• AI knowledge base, script guidance, battle cards for real-time agent guidance 
• Multiple channel quality assurance with reports, AI scores & more
• Agent behavior, action, and phrase identification 
• Auto-generated probability score of winning a lead
• AI coaching suggestions 
• Integrated learning management system 

‍Pros

• Responsive customer support 
• UI can be improved

‍Cons 

• Dashboards and reports are sometimes slow 
• Sometimes the platform freezes and lags 

‍4.7 out of 5 ⭐ on G2‍Pricing There are different plans with different features. Contact their team for pricing.

5.Outreach 

Outreach, a sales execution platform helps you close rep skill gaps, improve effectiveness, and drive more revenue through AI-powered coaching, insights, and automation. 

Using Outreach, your reps can be coached to make better decisions, spot risks, and send timely and relevant messages to the right people leading to more meetings and opportunities. They also get access to AI-generated action items from calls and real-time guidance during meetings.

Moreover, Outreach provides advanced forecasting capabilities, allowing managers to build automated and flexible forecasts using predictive AI. With its features, you can proactively identify accounts and deal risks, highlight new opportunities, and outline the next steps, ensuring your team is on the right track.

 Features

• Real-time call recording and transcription
• Content cards for assistance in virtual meetings
• Action item detection and follow-up
• Talk time and buyer sentiment report
• Comprehensive search for topics, keywords, phrases, or other info
• Playlists to compile best calls 

‍Pros

• Powerful sequencing capabilities 
• The user interface is intuitive 

‍Cons 

• Some issues with Salesforce integration 
• Feature releases are half-baked 

‍4.3 out of 5 ⭐ on G2‍Pricing Outreach offers per-user pricing for different packages. Contact the team to get a quote. 

6.Jiminny 

Jiminny is a conversation intelligence platform that sales leaders can use to automate the deep analysis of customer conversations and continuously refine the performance of their reps. 

With its call recording and analytics, your team can analyze every sales call comprehensively tracking key metrics, understanding customer sentiments, identifying objections, and pinpointing successful closing techniques.

 Its call-monitoring functionality allows managers to provide real-time feedback and coaching, ensuring instant skill improvement. Jiminny's sales reports offer complete visibility into pipeline activities and sales performance metrics allowing you to take risk-free decisions. 

Features

• AI call transcriptions and summaries 
• Automatic call scoring 
• Deal risks, activity, and engagement levels insights 
• Keyword, topic, action item identification 
• Automated CRM logging based on calls 
• Coaching suggestions and feedback 

‍Pros

• You can save conversations by product, team, region, etc
• You can search through the transcripts 

‍Cons 

• Transcripts not available in languages other than English 
• Manual call tagging 

‍4.6 out of 5 ⭐ on G2‍Pricing Their minimum contract length is 12 months. You can pay on a monthly or yearly basis, but the pricing is not published on their website. 

7.Enthu.ai

Sales agent coaching software, Enthu.ai makes the process of monitoring, evaluating, and coaching reps more efficient.

The platform captures customer conversations across various channels, including phone calls, chats, tickets, and video conferences, integrating seamlessly with your existing tools. It generates valuable insights for multiple teams by running automated quality assurance, monitoring conversations, and identifying revenue opportunities.

Enthu.ai constantly monitors agent performance and makes timely coaching interventions creating a real-time feedback mechanism for your reps. 

‍Features

• Key moment analysis for all calls 
• Ability to create unlimited call playlists
• Set up auto deletion of recordings & transcripts 
• Agent-wise analysis of calling behavior & patterns
• Built-in evaluation module for feedback
• PII Redaction to detect and mask sensitive data

‍Pros

• Intuitive and visually appealing interface 
• Transcription accuracy and speaker detection label 

‍Cons 

• Limited features compared to other tool 
• Integrations don’t work well 

‍4.9 out of 5 ⭐ on G2‍Pricing

 Enthu.ai has two different pricing tiers –AI-powered QA and manual QA. The manual QA plan will cost you $500/month for up to 100 agents and $1499/month for up to 500 agents. For AI-powered plans, you need to contact their team. 

‍Ready to make the move?

‍Now, as you migrate from Gong to one of its alternatives, you must ensure a smooth transition and have a migration checklist ready which may include the following things 

• Ensure all your data is securely backed up to prevent any loss during the migration process.
• Map out how your data will transfer to the new system, and clean up any outdated or unnecessary information.
• Develop a plan for integrating the new software with your existing systems and tools. Consider assigning different tasks to different team members. 
• Arrange for training sessions to familiarize your team with the new software, and ensure you have access to ongoing support.
• Run a pilot test with a small group of users to identify any issues and make necessary adjustments. Once everything is set, proceed with the full migration.
• After the migration, review the new solution’s performance, gather feedback, and make any tweaks accordingly.

By carefully planning and taking care of the above things, your team can use the new features and capabilities without disruption.

FAQs 

Q. How do Gong alternatives compare in terms of pricing?

‍Pricing for Gong alternatives can vary greatly. Some offer pay-per-user models similar to Gong, while others may have quota-based or usage-based pricing. Plans can go from $15 to $1500 depending on the pricing model.

‍Q. Are there Gong alternatives that offer better integration with my existing tech stack?

‍Yes, various Gong competitors like Chorus.ai, Clari, and Observe.ai integrate with a wide range of CRMs, communication tools, and business apps. Evaluate which integrations are most critical for your workflow when exploring alternatives.

‍Q. How do I determine the ROI of switching from Gong to another platform?

‍Look at metrics like cost savings, productivity gains, forecasting accuracy improvements, and revenue impact. Many vendors offer ROI calculators. You can also get your trial extended or run a pilot implementation to track changes in key performance indicators (KPIs) over time.